The Trust was set up in 2007 by Afasic, BT, Council for Disabled Children and I CAN.

The Hello Campaign

Hello_200pxAbout Hello
2011 was the national year of communication, known as the Hello campaign. The Communication Trust ran Hello in partnership with Jean Gross, Communication Champion for children.

Hello aimed to make children and young people's communication a priority in homes and schools across the country. The campaign had a special focus on championing the needs of children and young people with speech, language and communication needs (SLCN) and their families.

Hello was sponsored by BT and Pearson Assessment and backed by the Department of Education and Department of Health.


Hello successes
The Communication Trust gathered the expertise of its Consortium and partners to deliver results including:

• Worked with 200 local co-ordinators across the country from local authorities, primary care trusts and speech and language therapy teams to embed the Hello campaign locally.

• Developed monthly themes to help give focus to each month. Click here to view the themes.

• Created resources for parents and members of the children's workforce and disseminated these to over 400,000 people.

• Developed three strategic projects (A Chance to Talk, Communication Ambassadors and Talk of the Town) to support parents to develop their children's communication skills and schools in their growing role as commissioners of SLCN services.

• Secured nearly 700 articles in national, trade and local media on the issue of children's speech, language and communication.

• Ran innovative events including No Pens Day Wednesday and the Shine a Light communication awards

• Partnered with parent facing brands including National Family Week, FINK and Chapman Entertainment on the creation of Raa Raa the Noisy Lion


You can download the Hello journey document outlining highlights from 2011 here.

You can also download the full evaluation report of Hello here.