Local Co-ordinator Newsletter
January 2012

TCT 2012

Hello and welcome to the January edition of the Local Co-ordinators Newsletter.

The National Year of Communication may have ended but the legacy of the Hello campaign is still going strong. This newsletter brings you news, resources and updates on the Hello evaluation.

Your help has been instrumental in ensuring last year was a huge success and we hope you'll continue supporting The Communication Trust to make sure every child is understood.

Message from Anita Kerwin-Nye, Director of the Trust

“As we move on from the National Year of Communication, The Communication Trust Anita Kerwin-Nye team are working hard to make sure that the legacy of Hello is a strong one. While evaluation is starting in earnest on the impact of Hello, it is clear that the work of the wonderful local champions, the efforts of the staff team, input from our funders and supporters alongside the work of the Trust’s voluntary members have all combined in creating a wonderful focus on the importance of speech, language and communication skills for all children.

With education policy and school structures rapidly changing, The Communication Trust will be launching a schools campaign in 2012 to ensure that all schools are encouraged and supported so that all children can reach their full potential. The work of the Hello Heroes is not over yet and 2012 (and 2013, 14, 15 .....) will be another year of communication. And, to quote Mr Miliband, – bring it on!”

You can read the full message from Anita, Director of The Communication Trust on our blog.

Final report from the Communication Champion

Outgoing Communication Champion, Jean Gross has published her final report Two Years On: final report of the Communication Champion for children to mark the end of her successful two year post. It has received significant media attention in the last week.Jean Gross Report

30 major recommendations have been made to Government. This includes a call for the Health and Social Care Bill, currently going through Parliament, to be amended to make joint commissioning of children’s community health services compulsory. The aim of this is to improve services for the 1 million children in the UK with speech, language and communication needs (SLCN).

The Communication Trust, and a number of its members, responded to the final report. Anita Kerwin-Nye, Director of The Communication Trust, highlighted how the issue of children and young people’s communication is still fragile and vulnerable because of the huge churn being felt in the education and health system. 

To download a copy of Jean’s final report, please click here
To download the official press release, please click here
And you can read The Communication Trust’s response to the report here

New Year's Honour

Jean Gross began 2012 in style by being awarded a CBE in the New Year's Honours List for services to education. The Communication Trust is delighted for Jean, please click here for the full press release with more information about Jean and the Trust's response.

Jean has also written a blog about her role and next steps. Please click here to view.

A journey through Hello so far

We hope you'll agree that 2011 was quite an exciting journey for us all. Through Hello, we worked with local co-ordinators to give you monthly themes and related activities to help you promote good speech, language and communication skills. Your enthusiasm in taking this forward was inspiring. Since the Hello campaign started in January 2010:Hello journey so far

  • 200 Hello local co-ordinators have supported the campaign across the country
  • 320,000 Hello resources have been disseminated
  • 800 schools registered to take part in No Pens Day – an initiative where pupils put down their pens in favour of speaking, listening and language skills
  • 150,000 hits on the Hello website
  • More than 200 million opportunities to see, hear or read about the Hello campaign in the media

Now we have an updated version of the Hello Journey available for the whole year. It features a page for each month, detailing the theme and providing related activities and resources, and also contains details of our strategic projects including Talk of the Town, Parent Ambassadors and A Chance to Talk.

You can view the document by clicking here.

You might even want to create your own local Hello journey. We are developing tools to support you with this as part of our evaluation plans – more information on this can be found in the Looking Ahead section of this newsletter.


Speech and language in the news

This week, there has been a great deal of media coverage on speech and language thanks to the final report of Jean Gross, outgoing Communication Champion. Here are some of the media links if you wish to read more:

  1. BBC News Online (16.01.2011)
  2. Today Programme (16.01.2011)
  3. Daily Mail (16.01.2011)
  4. The Independent (16.01.2011)
  5. Children and Young People Now (16.01.2011)

Looking ahead – evaluating Hello and its legacy

Time and effort is now fully focused on understanding the successes and learning from Hello. Evaluation is taking place from now until end of March 2012.

Despite the challenges we had in budget cuts, there’s a clear legacy from Hello which in no small part is down to the fantastic work done by local people, making the very best of the national opportunity.

But we want to hear your thoughts. Coming early February is a Hello evaluation toolkit that you can use to evaluate your local Hello campaign efforts. We also hope you'll let us know using the templates what we did well, what were the lessons learned, where we could improve and what impact the national year has had on you locally.

Even more importantly we want to hear how The Communication Trust could continue to support you and how, notwithstanding the challenges facing local practitioners, you plan to carry on your good work into 2012.
Our resources will continue to be available on the Hello website www.hello.org.uk/resources, including Universally Speaking and all the materials you need to hold another No Pens Day.

We still want to capture your stories of best practice at area and setting level as well as your individual case studies of parents, children and young people. They are a powerful way for us to share best practice with national decision makers and to join up the work happening all over the country.

If you have a question in the meantime, contact Laura Smith, Head of Press and PR on lsmith@thecommunicationtrust.org.uk or call 020 7843 2519.

Voice for Life events

Following on from the National Year of Communication, 2012 proves to be just as exciting with new events and new information guides for parents.Afasic

Afasic England, in association The Communication Trust, is running three free events, bringing together parents, professionals and children with speech, language and communication needs. These will include seminars, workshops, exhibitions and fun activities for pupils with SLCN.

Many of the workshops are being run by members of the Trust's Communication Consortium. With over thirty workshops per event to choose from, including one-to-one advice sessions available throughout the day, these events will provide information as well as a chance to talk to local providers, professionals and other parents.

The events will take place in...
The Rose Bowl, Southampton on Thursday 8th March
Leicester University on Thursday 15th March
Durham University at Stockton-on-Tees on Thursday 22nd March

For further details and to book please click here.

Speech and language booklet for trainee teachers

The Communication Trust has recently launched Let’s Talk About It, a booklet for trainee teachers to help them learn about boosting children’s communication skills.Let's Talk About It

The Communication Trust teamed up with East Midlands Initial Teacher Training SEN Cluster Group to create the 20-page document to help trainee and new teachers understand speech, language and communication needs and the impact it can have on children’s lives.

A previous YouGov poll by The Communication Trust found that of 349 teachers, only 27% received training around speech, language and communication, and 81% felt they’d benefit from more training.

Click here to order or download a copy.

Hello website


Hello facebook

Shine a Light on good communication

The Shine a Light Awards was one of the flagship events of the Hello campaign. Taking place towards the end of the National Year of Communication, the ceremony sponsored by Pearson Assessment, was a resounding success.SAL

150 people attended the ceremony, hosted by TV and radio presenter Vanessa Feltz. Prizes went to individuals and teams from schools, nurseries and children’s centres, as well as commissioners, who showed excellence in promoting good speech, language and communication. The winners of the awards were:

  • Communication Friendly Award: Early Years – University of East Anglia Nursery Team, Norwich
  • Communication Friendly Award: Primary Schools – Watercliffe Meadow School, Sheffield
  • Communication Friendly award: Secondary Schools – Preston Manor School, Wembley
  • Team of the Year Award – The Play and Communication Team, Barking and Dagenham
  • Team of the Year Award: Multi-agency – Early Years Teams Stoke on Trent City Council
  • Team of the Year Award: SLT – Paediatric Speech and Language Therapy Service, Community Health Newham
  • Communication Strategy Award – Every Sheffield Child Articulate and Literate, Sheffield
  • Commissioning Award: Worcester City Council and NHS Worcestershire
  • Employee Support Award – The Co-operative
  • The Hello Campaign Award – Bristol Hello GroupShine a Light
  • Hello Young Person of the Year Award – Jack Marshall
  • Outstanding Achievement Award – Stoke Speaks Out, Stoke on Trent
  • Outstanding Achievement Award – Watercliffe Meadow School, Sheffield
  • Outstanding Achievement Award – Holly Tadman

For more information about the Shine a Light Awards, case studies of the winners and details of the highly commended groups click here.

A video about the Shine a Light winners is available here and a film of the entire ceremony is available here.

Shine a Light case study - UEA Nursery

UEA Nursery won the Shine a Light ‘Communication Friendly Award – Early Years’.

“What most impressed the judges about UEA Nursery, was the fact that children are assessed once a term by the Child Monitoring Audit for their speech, language and communication needs. They are then described as ‘Ahead’, ‘As expected’ or ‘At Risk of Delay’. If they are found to have a delay, a plan of action is put in place involving the nursery team and parents to help the child catch up.

Play plans are used to develop specific activities and Communication Friendly Spaces are created to encourage ‘reluctant talkers’. Over the last four terms the number of children in the ‘Ahead’ category has increased, while those in the ‘At Risk of Delay’ category have decreased. It means the children who struggle can be identified and helped sooner. The assessment will soon be rolled out to younger children.

The nursery was also praised for its work with parents, through informal open evenings where they can chat with staff and share information. Parents are also given questionnaires to feedback to the nursery and these are used to plan future parents’ evenings.

Nursery staff all learn sign language, and they now teach it to the children, to support one deaf boy although he now has a cochlear implant to provide him with a means of hearing.

Not all learning takes place in the classroom. The nursery was given a piece of forest by the UEA and the children are regularly taken out to spend time in the ‘Forest School’. ‘Circle time’ at the beginning of each session gives everyone a chance to speak and has boosted the confidence of even the most ‘reluctant communicators’.


Holding out for our Hello heroes

2011 was rounded off in fine style with an all day event extravaganza for our Hello Heroes. 14 ‘Heroes’ – many of them local co-ordinators – met with Minister for Children and Families Sarah Teather, to discuss their Hello highlights and to debate the issues for speech, language and communication in 2012.

They even paid a visit to Number 10 Downing Street and had their picture taken outside the most famous front door in England.

The afternoon finished with a fantastic event at the BT Tower, hosted by campaign sponsor BT. Guests were treated to four presentations on the Hello key audiences – workforce, commissioners, young people and parents.

One of the highlights was a speech given by Chris Pike, the young person representative on the Hello steering group. You can view his speech here and scroll along to 06:09 minutes. To access the film, you need to enter a password hellocampaignHello Hereos Event

Guests then took a ‘Journey through Hello’ – an exhibition created by The Communication Trust - marking each of the monthly themes and showcasing the local and national activities and resources produced during that month.

The Hello Heroes were then whizzed to the top of the BT Tower to enjoy some networking and fantastic views of London. Jean Gross, Communication Champion, was presented with a photobook of pictures from the national year along with lovely thank you messages from people involved in the campaign. Thank you to those of you who contributed to this book.

The press release from the event can be found here.

Pictures can be viewed on our Flickr account here.

Hello resource influences National Curriculum Review

The Communication Trust continues to work behind the scenes, aiming to influence national policy to support speech, language and communication for all our children and young people. We were delighted to see a recommendation promoting the importance of speech, language and communication in the new National Curriculum; The Expert Panel behind The Framework for the National Curriculum report gave special mention to Universally Speaking – a series of booklets on children’s communication milestones produced by The Communication Trust and Pearson Assessment.Universally Speaking

The Expert Panel announced its recommendation that speech, language and communication should be included in all subjects across the National Curriculum in compulsory schooling from 2014.

Commenting on the report, Chris Hall MD at Pearson Assessment, said: “We were delighted to hear that the Expert Panel is recommending that speech, language and communication is fore grounded in the new curriculum from 2014.

“By referencing Universally Speaking the panel has also highlighted the fantastic work carried out during the National Year of Communication, work we see continuing into 2012. We shall be using our expertise in this area to help support professionals working to develop children and young people’s communication skills.”

To order or download the Universally Speaking booklets, please go to www.hello.org.uk/resources

The full report from the Expert Panel can be viewed here.

To download the Trust’s full response to the announcement, please click here.


Think Big - project for young people

At The Communication Trust we want to say a big THANK YOU for all the work, commitment and time that you have inputted to the National Year of Communication, when you are all working hard as it is. So, if you want the young people you work with to take some of the strain, then read on!

What is Think Big?O2 Think Big
O2, in partnership with the National Youth Agency, works to give young people the opportunity to make their ideas a reality. As a partner, The Trust will allocate O2 grants to projects that address the SLCN development of children and young people. This may be through:
• Awareness raising projects 
• Direct projects that improve the communication skills of those young people involved
• Projects developed specifically at a Hello related project, helping us reach our aims

How much are the grants for?
The Trust has annually until September 2013:
• 25 x £300 grants 
• 5 x £2,500 grants (for initial projects that prove to be successful)

Please spread the word and tell young people you work with about Think Big and encourage young people to apply. To download the application form, or to download a guide we have created for adults who would support them, please click here.

For further information or to discuss Think Big, contact Alison Marrs, Professional Advisor amarrs@thecommnicationtrust.org.uk  Please send completed application forms to Alison.



Trouble with talking

Over 1 million UK children have speech, language and communication needs. We know that each child's difficulty will be different - for some it will have a huge impact; for others much less so - but left untreated their needs will severely limit their potential.Talking Trouble

As part of the Hello campaign, The Communication Trust developed Talking Trouble, a website aimed at parents and professionals, to help them understand the speech, language and communication needs a child might have. It aims to simplify what we all know can be really complicated issues and most importantly, it signposts them to where they can get help.

If you’re interested in finding out more, visit the Talking Trouble website at www.talkingtrouble.info


Achievement for All vacancies

Achievement for All 3As is a national charity which supportsAchievement for All schools to improve the aspirations, access and achievement of learners and young people. The Achievement for All (AfA) framework improves pupils’ progress attendance and behaviour, parental engagement, peer relationships, participation in extra-curricular activities and access to future opportunities for pupils.A 2-year pilot of the framework in 450 schools has been shown to have produced a profound impact on the outcomes of pupils with SEND and on school improvement. The Charity is now rolling out this framework across schools in England.

They have the following vacancies:

Chief Operating Officer

To support the continued growth and development of the charity, (AfA) require a Chief Operating Officer responsible for the effective development and implementation of operational strategies to help Afa3As to achieve its mission. Reporting to the CEO, you will support your senior leadership colleagues in strategic planning within agreed budgets and extending the future scope and reach of the Charity.

Please click here for more information.

Director of Programme Management

To support the continued growth and development of the charity, AfA require a Head of Programme Management who will lead a new Programmes Management Office (PMO) for the charity from conception, through implementation and effective delivery. This is a unique opportunity to join an education charity in the process of evolving from “start up” toward the next phase of growth, with opportunity for the right person to shape the future of the PMO and the business.

Please click here for more information.


'Young, disabled and in control' launched

The Council for Disabled Children's (CDC) Young Ambassadors is a group of young disabled people aged 13-21 from across England, who exist to get young disabled people's voices heard by people who work with disabled young people and the community. The group have produced a film, launched at an exclusive event at Channel 4 Studios called 'Young, Disabled and In Control'. CDC

The film aims to challenge stereotypes of disability and show the positive impact when young disabled people are involved in decisions about their lives.  You can view the film on the CDC website and sign an online promise to say what you will do to help the group in their campaign to challenge stereotypes surrounding disability.


News from our members

The Communication Trust is a consortium of over 40 voluntary sector organisations. We bring together our expertise to ensure that the speech, language and communication needs of all children and young people are met through signposting specialist training support and guidance to people working with children.

If your organisation would like to become a member of The Communication Trust’s consortium please click here for more information or e-mail enquiries@thecommunicationtrust.org.uk

British Stammering Association - The King’ Speech’ takes centre stageBSA

After being a massive hit on the big screen, ‘The King’s Speech’ could be coming to a theatre near you.

British Stammering Association (BSA) will be working in partnership with the play at various locations, to raise awareness about stammering and where to get help and support.

Norbert Lieckfeldt, chief executive at the BSA, said: “This is a great opportunity for us to work with the company to provide help and advice to people who may be struggling with a stammer.

“When ‘The King’s Speech’ was first launched in the cinema it helped to raise awareness of stammering and how difficult it can be to cope with. We hope the play will help to reach a whole new audience and help us to spread the word even further.”

The play will run at:
•          Yvonne Arnaud Theatre in Guildford from 2nd – 11th February
•          Nottingham Theatre Royal from 13th-18th February
•          Bath Theatre Royal from 20th-25th February
•          Theatre Royal Brighton from 27th February to March 3rd
•          Richmond Theatre from 5th-10th March
•          Theatre Royal, Newcastle from 12th-17th March

To buy tickets contact the individual theatre box offices. For more information about stammering, visit the BSA website www.stammering.org

Communication Matters - AAC Research Involvement NetworkCommunication Matters

Communication Matters has launched a research network of people who use communication or speech aids, their carers and professionals involved in assessment, training and support of users.

The Network will be available for academics and others doing research into AAC and will promote the involvement of people who use AAC in research projects. It is being set up as part of a 3 year research project run by Communication Matters called “Communication Matters - Research Matters: An AAC evidence Base” that has been funded by the National Lottery through Big Lottery Fund.

Please click here to view their press release with further information.

I CAN - Get ready to challenge your chatterboxesI CAN

Youngsters across the country can start warming up their vocal chords ready for I CAN’s annual singalong Chatterbox Challenge.

The event, which has a theme of Kids in Motion, will take place between 1st and 7th February 2012 and it is an excellent opportunity to link signing and movement to develop children’s communication skills.

Interactive songs are a fantastic way for children of all ages to get involved, as younger ones who do not know the words, can join in with the actions.

To register and get your free Chatterbox Challenge activity pack, click here.

National Literacy Trust – Words for LifeNLT

The National Literacy Trust (NLT) have launched a new website Words for Life. It is aimed at parents and gives them an idea of what communication milestones their baby or child might reach as they grow. There are ideas and activities for things parents can do and ways in which they can get involved to help children develop their skills.

The website is in development at the moment and the NLT is keen for feedback on the website from users and any suggestions for additional content or ways in which they can make it better.

Please visit the site and see the feedback form: www.wordsforlife.org.uk


Hello is sponsored by:

BT and andPearson Assessment

Contact Us

If you would like to contact us please call 0207 843 2526 or email enquiries@thecommunicationtrust.org.uk
The Communication Trust, 8 Wakley Street, London, EC1V 7QE

Website: www.thecommunicationtrust.org.uk
The SLCF: www.talkingpoint.org.uk/slcf

Sentence Trouble: www.sentencetrouble.info

Hello: www.hello.org.uk


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